Showing posts with label Preen. Show all posts
Showing posts with label Preen. Show all posts

Friday 8 July 2022

Preen Home

Preen By Thornton Bregazzi was founded in 1996 by Justin Thornton and Thea Bregazzi, built on an aesthetic of darkly romantic and effortlessly modern, juxtaposing the masculine with feminine and mixing of hard and soft. Their debut collection at London Fashion Week for Spring Summer 2001 established the brand’s essence of punkish sensibilities with vintage elements and hand crafted details

Preen by Thornton Bregazzi has now expanded to include Preen Home – an opulent offering of soft furnishings
Size of the brochure is 330x240mm, portrait and is singer sewn. The text material chosen was our Omnia, which would beautifully reproduce the photography with the delicate patterns and dark colours superbly - without forgetting the fleshtones ...and it looks wonderful! There is a 4pp cover on Omnia 200gsm and 16pp text on 120gsm.
Click on images to enlarge
Unlike many of the look-books featured on this blog, which are printed offset litho, this has been digitally printed on an HP Indigo press. The colours are strong and punchy and the whole publication has a matt, tactile look and feel - in fact I can honestly say, every bit as good as litho!
Although Omnia was never originally developed for digital, we now keep it as a stock item with "sapphire treatment". This treatment is often applied to more unusual papers and provides a "key" so that the inks (which are different to litho inks) work on the paper surface. The great thing is the job just doesn't look and feel like a digital job. Below is a detail shot showing the excellent fleshtone reproduction.
Click on images to enlarge
Below shows the detail of the red thread used on the singer sewing - just beautiful!
Omnia is a very bulky paper, and the 200gsm cover just works perfectly with the format and the singer sewing
The art direction is by Mark and Chris Thomson and the quality of the direction and photography (by Ash Reynolds) is matched by the exceptional digital print by Screaming Colour.
https://preenbythorntonbregazzi.com/
https://studiothomson.com/
https://www.screamingcolour.com/
Posted by Justin Hobson 08.07.2022

Friday 30 March 2018

Preen Home

Preen By Thornton Bregazzi was founded in 1996 by Justin Thornton and Thea Bregazzi, built on an aesthetic of darkly romantic and effortlessly modern, juxtaposing the masculine with feminine and mixing of hard and soft. Their debut collection at London Fashion Week for Spring Summer 2001 established the brand’s essence of punkish sensibilities with vintage elements and hand crafted details

Preen by Thornton Bregazzi has now expanded to include Preen Home – an opulent offering of soft furnishings
Size of the brochure is 330x240mm, portrait and is singer sewn. The text material chosen was our Omnia, which would beautifully reproduce the photography with the delicate patterns and dark colours superbly - without forgetting the fleshtones ...and it looks wonderful! There is a 4pp cover on Omnia 200gsm and 16pp text on 120gsm.
Click on images to enlarge
Unlike many of the look-books featured on this blog, which are printed offset litho, this has been digitally printed on an HP Indigo press. The colours are strong and punchy and the whole publication has a matt, tactile look and feel - in fact I can honestly say, every bit as good as litho!
Although Omnia was never originally developed for digital, we now keep it as a stock item with "sapphire treatment". This treatment is often applied to more unusual papers and provides a "key" so that the inks (which are different to litho inks) work on the paper surface. The great thing is the job just doesn't look and feel like a digital job. Below is a detail shot showing the excellent fleshtone reproduction.
Click on images to enlarge
Below shows the detail of the red thread used on the singer sewing - just beautiful!
Omnia is a very bulky paper, and the 200gsm cover just works perfectly with the format and the singer sewing
The art direction is by Mark and Chris Thomson and the quality of the direction and photography (by Ash Reynolds) is matched by the exceptional digital print by Screaming Colour.

http://www.preen.eu/
http://www.studiothomson.com/
http://www.screamingcolour.com/
Posted by Justin Hobson 30.03.2018

Wednesday 11 July 2012

Preen Line S/S 2012

This is the Spring/Summer 2012 look book for Preen Line, which is the "contemporary line" range with the lower price tag from London fashion house PREEN.

It's a lovely oversize 240x335mm, portrait, saddle stitched format. It's interesting and worth pointing out that this is actually a "self cover" job - but certainly doesn't feel like it - it feels really substantial. A big part of that is the format and the fact that it is printed on our Omnia 150gsm, which has a high bulk. It's also worth mentioning that as the whole job is a 32pp self cover, it's actually an economical format - the whole job being printed up on two sheets of B1.


As you can see from the above images above, there is lots of colour and blue is prevalent - and it just looks beautiful on the Omnia - no mottle - just gorgeously even blue areas (and we all know that blue can be a problem!)  Even the images with CMYK dark areas - with loads of ink going down, looks great on the Omnia, reproducing bright vibrant colours as well and the dark mono images as well, whilst retaining all the detail.


Detail of credit page on the outside back cover: 

The art direction is by Mark and Chris Thomson and the quality of the direction and photography (by Nick Dorey) is matched by the exceptional print by Push.

http://www.preen.eu/
http://www.studiothomson.com/
http://www.push-print.com/
Posted by Justin Hobson 11.07.2012


Thursday 31 May 2012

Preen Resort Invitation

Preen began life as a bijoux boutique on London's Portobello Road in 1996 and is now one of Britain's hippest labels. Design duo Justin Thornton and Thea Bregazzi count Kate Moss, Michelle Obama and Samantha Cameron among their customers. Their Resort 2012 collection is based on a Japanese references being hand-embroidered, block-printed onto silk, and knit into intarsia sweaters.

This is the invitation for the launch of the collection in London at the Club at the Ivy (very fancy!). It's not an easy one  photograph satisfactorily - it's worth clicking on the images to bring them up to scale. The size of the invitations is A5 (210x148mm) portrait. It is printed in two colours (offset litho) in red and black on our Flora Noce 240gsm. For those not familiar with Flora, it has a natural "rustic" feel and this shade is a light buff colour and it has small wood shives in the sheet. The Flora has then been mounted/pasted on our exceptionally thick Monoblack 1400mics to give the finished item a black edge.

It works really well, but is really hard to demonstrate in a photograph!

...and here is the pic which shows the black edge:

Design by Studio Thomson. Printing and the finishing (duplexing) is by Xtraprint based in London EC2.
...and thank you for the note, Mark.
Posted by Justin Hobson 31.05.2012

Tuesday 21 September 2010

Preen Line - Swing Tags

These are swing tags for the new "Preen Line" range by Thornton Bregazzi.
They have been designed by Studio Thomson who do the creative direction for Preen (see previous post: http://justinsamazingworldatfennerpaper.blogspot.com/2009/11/happy-5th-birthday-to-studio-thomson.html).

To be honest I can't describe it any better than Mark Thomson's note which he kindly sent!
...except to say that the size is 55x85mm and if you're not familiar with Kapok 500gsm, it's a brown "Krafty" looking board (ask me for a sample if you want one).

and thank you to Mark for sending them to me.

http://www.preen.eu/
http://www.studiothomson.com/
http://www.xtraprint.co.uk/
Posted by Justin Hobson 21.09.2010